As it is known, Google is trying to encourage creators by creating revenue for them, through the famous Google Adsense network. Where YouTube earns a financial return when you click on a video ad. These revenues have created great fortunes for several people around the world, especially in Western countries.
Today, although Facebook has begun to notice that this powerpoint has become a real threat to it, the company, owned by Mark Zuckerberg, has begun to make some adjustments, which would be fundamental to the policy of this giant.
Ad tests
Where Facebook began testing the ads 'mid-roll' in the videos on the platform, this change aims to help the media companies, and the social network incubator of these videos to generate revenue from the large audience of video tracking on this social network. The company was conducting a series of ad tests, which will be used in the middle of live video through its Facebook Live service, but this decision may also include regular videos. The company declined to
comment on the subject recently.
Facebook Ads
According to recent press reports on these ads in Facebook videos, which allow ads to appear once when watching the first 20 seconds of the video, which should be 90 seconds (one and a half minutes) or more. It will also enable publishers to profit from Facebook, as they now offer publishers 55% of advertising revenue, which is similar to YouTube. And the announcement will not exceed 15 seconds in the period, according to other reports
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